Top-Notch Content Creation & Marketing
We specialise in tailored outreach of content in a way that inspires stories. Our approach to getting your stories out there starts with a conversation:
- Did you publish content worth shouting about?
- Ever thought about becoming a thought leader?
- Are you open to creative campaigns that will inspire coverage?
If you create remarkable content and nobody is there to see it, does it still make an impact? We don’t think so!
By providing value (ie. high-caliber content; none of that Indian-content-farm crap) to targeted publications, your content will reach the right audience. Copywriting is an art form. Every paragraph, sentence, word, and punctuation mark should be carefully considered and selected for its meaning, style and implication.
An increase in traffic, brand awareness, social media mentions, and authoritative backlinks are just some of the benefits of a well-crafted outreach plan.
Any agency or brand can churn out endless white noise for products and services, but this does no one any good. Unfortunately, even after this approach inevitably fails, the reflex is often to “turn up” the noise for better results rather than fine-tune it. At Juice Rocket, observing this approach has confirmed a long-held suspicion:
just because an idea is louder or flashier, that doesn’t mean the message is being heard. To be heard, we have to be smarter, not louder.
We’ve featured our clients’ stories and the creative campaigns produced for them in over 40 top digital publications over the last year. (Any agency that places content in more publications than that is doing a BAD job — Google penalizes for low-quality links, which is why it’s important that your content/links are only placed in top-quality publications.)